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NAVTEQ Launches Enhanced Traffic Patterns

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by Staff Writers
Chicago IL (SPX) Nov 20, 2008
NAVTEQ has announced the availability of NAVTEQ Traffic Patterns(TM) North America v4.0, a significantly updated historic database with improved travel time accuracy.

The newest version of Traffic Patterns, which includes typical traffic speeds on nearly one million miles of primary and secondary roads across the United States, Puerto Rico and Canada, also improves travel time accuracy 41 percent on average when compared with typical speeds and posted speed limits on freeways and surface roadways.

NAVTEQ Traffic Patterns gives product developers and service providers a reliable, easy-to-use data set for a variety of smart-routing applications. Routing applications utilizing NAVTEQ Traffic Patterns give drivers the information they need to decide when and how to avoid typically congested areas.

From commuters to emergency service providers, NAVTEQ Traffic Patterns enables more accurate route planning and improves trip time estimates based on likely traffic conditions.

NAVTEQ Traffic Patterns is created using multiple years' observations from GPS probe and sensor data which is aggregated, verified and then matched to traffic location codes in the NAVTEQ Map database.

Traffic Patterns v4.0 also includes:

+ New highway-to-highway ramp coverage for six of the U.S.'s top 11 Designated Market Areas (DMAs): New York, Los Angeles, San Francisco, Dallas, Atlanta and Detroit

+ Holiday traffic appendices featuring recommended routing strategies for national holidays in the U.S. and Canada

+ Expanded coverage on high-volume surface roads including interconnecting highways, which provides more alternate routing options

+ Additional probe sources for existing roads (contributing to more than five and a half billion processed GPS probe points)

"The cornerstone of a comprehensive traffic solution is a robust historic traffic model, and NAVTEQ Traffic Patterns(TM) v4.0 is built from nearly 12 billion data points, with more than half coming from processed GPS probe points, making it an industry leader in North America," commented Howard Hayes, Vice President, Traffic for NAVTEQ.

"Traffic Patterns offers a comprehensive, high-quality solution for application developers to offer more routing features for today's traffic navigation products."

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