. Space Industry and Business News .

Apple takes a giant leap into the cloud
by Staff Writers
San Francisco (AFP) June 6, 2011

Apple chief executive Steve Jobs on Monday interrupted his medical leave to unveil a free service called iCloud that stores music, photos and other content on the Web and shares it across multiple devices.

"We're going to move the digital hub to the cloud," the 56-year-old Jobs told software developers at Apple's annual Worldwide Developers Conference (WWDC) at San Francisco's Moscone Center.

Jobs and other Apple executives also gave developers a preview of the next generation of Lion, the software that powers Macintosh computers, and iOS 5, the latest mobile operating system for the iPhone, iPad and iPod Touch.

But the highlight of the event was Apple's long-awaited iCloud service, which eliminates the need to hook up a cable to transfer music, photos, documents or electronic books between Apple devices.

"Keeping these devices in sync is driving us crazy," Jobs said to cheers from the audience of more than 5,000 software developers. "We've got a great solution for this problem, and we think the solution is our next big insight.

"iCloud stores your content in the cloud and automatically pushes it to all your devices," he said.

Apple said iCloud wirelessly synchronizes mail, contacts, calendars, photos, applications, e-books, music and other files across devices.

Apple's "iTunes in the Cloud" lets users download previously purchased music and new music purchases to Apple devices while a Photo Stream service wirelessly pushes photos to all connected devices and computers.

For music not purchased through iTunes, Apple is offering a service called "iTunes Match" for $24.99 a year that matches music in a subscriber's personal digital music collection and makes it available online.

Michael Gartenberg, an analyst at technology research company Gartner, said iCloud represents a "pretty big shift for Jobs."

"Where 10 years ago he talked about the Mac as the hub for your digital life today he said the cloud is now the hub for your digital life," Gartenberg said.

"Apple's talking about an entire ecosystem," he said. "What they presented today was from a software platform perspective an entire vision of the future of the digital consumer all tied together by cloud service offerings."

Jobs, dressed in his trademark black pullover and blue jeans, took the stage to a standing ovation shortly after the music sound system blared out the James Brown hit "I Feel Good."

"Thank you, that always helps," said Jobs, who appeared thin but relatively healthy in his first public appearance since March, when he unveiled the iPad 2.

Jobs, who underwent a liver transplant two years ago and has previously battled pancreatic cancer, was making just his second public appearance since going on medical leave in January with an unspecified illness.

Jobs and other Apple executives took a number of potshots at the personal computer during Monday's event, stressing that iCloud eliminates the need for a user's life to revolve around a PC.

"We're going to demote the PC to just being a device," Jobs said.

With the new version of iOS 5, for example, a personal computer would no longer be needed to set up and activate an iPad and software updates will be delivered wirelessly.

"With the new iPad we're ushering in the post-PC world," said Scott Forstall, senior vice president of iPhone software. "Now if you want to cut the cord, you can."

Apple's senior vice president of worldwide product marketing Phil Schiller demonstrated features in the next generation of Lion including "air drop," which allows Macintosh users to transfer files with other nearby Mac users through a peer-to-peer wireless connection.

A new iMessage service lets users send text messages, photos and videos between Apple devices while Newsstand is a bookshelf for newspaper and magazine subscriptions that updates automatically with the latest issue.

A camera icon on the iPad now lets users open the camera directly from the lock screen and the volume button can be used to take a picture.

Lion will be available as a download in July for $29.99, considerably cheaper than the $129 charged for previous upgrades.

Apple said iCloud will be available this fall with the release of iOS 5 and will provide five gigabytes of free cloud storage for mail, document storage and backup.

Music, applications, books and photos do not count against the storage limit.

Apple shares lost 1.57 percent on Monday to close at $338.04.

Related Links
Space Technology News - Applications and Research

Get Our Free Newsletters Via Email
Buy Advertising Editorial Enquiries

. Comment on this article via your Facebook, Yahoo, AOL, Hotmail login.

Share this article via these popular social media networks
del.icio.usdel.icio.us DiggDigg RedditReddit GoogleGoogle

Apple poised to introduce iCloud
Washington (AFP) June 5, 2011
Apple chief executive Steve Jobs is taking a break from medical leave on Monday to preside over the opening of the company's annual conference for software developers. And in a break from Apple's usual practice of shrouding its events in an air of mystery, the California gadget-maker this time revealed ahead of time what it plans to announce at the event in San Francisco. Sort of. In ... read more

Phase Change Memory-Based Moneta System Points to the Future of Computer Storage

Thomas Edison also invented the concrete house

3-D model mimics volcanic explosions

This is what the margins of the Ebro looked like 6 million years ago

Lockheed system proves its worth

Intelsat General To Support Armed Forces Radio And Television Service

Northrop Grumman Awarded Continuing Operation of Battlefield Airborne Communications Node Contract

ADTI Launches High Performance Antenna Arrays Protype Program

US Army supports student launch program

Boeing Opens Exploration Launch Systems Office in Florida

Payload processing underway for ASTRA 1N

Cosmica Spacelines And XCOR Aerospace Tout Suborbital Payload Flight Opportunties

India plans to make GPS more accurate with GAGAN

EU to launch Galileo satellites this fall

Galileo: Europe prepares for October launch

EU announces launch date for first Galileo satellites

IATA halves airline profit outlook to $4bn in 2011

Canada, Russia reinforce aerospace, economic ties

Global air travel back to pre-recession peaks: IATA

China Southern Airlines to buy six Boeing B777Fs

Quantum knowledge cools computers

New method for creating single crystal arrays of graphene

Two plead guilty in China microchip case: US

Superior sound for telephones and related devices

Satellite and Radar Data Reveal Damage Track of Alabama Tornadic Thunderstorms

New NASA Map Reveals Tropical Forest Carbon Storage

New NASA Salt Mapper to Spice Up Climate Forecasts

NASA sees a 14-mile-wide eye and powerful Super Typhoon Songda

Paper argues against conclusion that bacteria consumed Deepwater Horizon methane

China environment poses 'challenges': official

Earthquake and Tsunami in Japan

Biodegradable Products May Be Bad For The Environment

Memory Foam Mattress Review
Newsletters :: SpaceDaily Express :: SpaceWar Express :: TerraDaily Express :: Energy Daily
XML Feeds :: Space News :: Earth News :: War News :: Solar Energy News

The content herein, unless otherwise known to be public domain, are Copyright 1995-2011 - Space Media Network. AFP and UPI Wire Stories are copyright Agence France-Presse and United Press International. ESA Portal Reports are copyright European Space Agency. All NASA sourced material is public domain. Additional copyrights may apply in whole or part to other bona fide parties. Advertising does not imply endorsement,agreement or approval of any opinions, statements or information provided by Space Media Network on any Web page published or hosted by Space Media Network. Privacy Statement